Generation of social capital in the management of architectural creative economy projects in Colombia
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creative economy, good practices, project management, social capital, urban transformation
A project of Creative Architectural Social Economy is understood as part of this research, as one that uses architecture in a creative way within a vulnerable society, to generate urban improvement and a positive difference in the community, therefore, they have the objective of generating a favorable change in each community so that it can later reverse a similar effect in its territory. Considering the particularities of this type of projects, an investigation was carried out with the objective of determining the necessary practices for the management of Creative Architectural Economy projects to generate social capital in the community. This study was developed with the review of international project management benchmarks; in addition, a literary review was conducted on the management of social architectural creative economy projects; collection of information from interviews and surveys with experts who have participated in the formulation and management of this type of project in the city of Bogota (Colombia), and based on this, good management practices applied in economic projects were characterized creative architectural social executed in the district. As a result of the study, it was identified that change in the community is generated through the construction of a different perspective on how to lead these projects, which is generated by understanding that vulnerable communities have specific needs that must be considered throughout the life cycle of the project. The study concludes with the proposal of concrete practices for managers of these projects that facilitate community outreach and empowerment, through processes associated with communications management and stakeholder participation, whose implementation is differentiated according to the stages of the project.
The Creative Economy, "The Creative Economy", 2005. [Online]. Available: http://www.creativeeconomy.com/thebasics.htm
Related Companies, "Hudson Yards New York", 2020. [Online]. Available: https://www.hudsonyardsnewyork.com/about
BID, "Banco Interamericado de Desarrollo", Economía naranja: Innovaciones que no sabías que eran de América Latina y el Caribe, p. 32, 2017
W. Buitrago Ibañez y S. Martínez Quitián, "Elaboración de una guía metodológica de gerencia de proyectos de economía creativa arquitectónica para generar capital social en la comunidad", 2020
J. Cárdenas, Interviewee, Entrevista Grupo TUPI. 17 Octubre 2019
Secretaría Distrital del Hábitat, "Habitarte", [En línea]. Disponible en: https://www.habitatbogota.gov.co/pagina/habitarte
M. C. López Latorre, Bogotá, 2004
Ministerio de Cultura, "Economía Naranja", 2018. [En línea]. Disponible en: https://www.mincultura.gov.co/Economa%20Naranja/economianaranja.html
D. Hernández, "Las 8 razones por las que Bogotá es una capital cultural", 20 Noviembre 2019. [En línea]. Disponible en: https://bogota.gov.co/mi-ciudad/cultura-recreacion-y-deporte/bogota-una-capital-cultural
AMB, "Secretaría de Cultura, Recreación y Deporte", 2020. [En línea]. Disponible en: https://www.culturarecreacionydeporte.gov.co/es/bogotanitos/bogodatos/bogota-y-sus-localidades
SDP, AMB, "Revisión General: Plan de Ordenamiento Territoria. Diagnóstico POT Bogotá", Secretaría de Planeación, Bogotá, 2017
R. Ochoa y J. Lera, "Migración, remesas e inversión productiva: El capital social y desarrollo local", septiembre 2016. [En línea]. Disponible en: https://www.researchgate.net/publication/321870814_MIGRACION_REMESAS_E_INVERSION_PRODUCTIVA_EL_CAPITAL_SOCIAL_Y_DESARROLLO_LOCAL_ISBN_9786074028713_Plaza_y_Valdez_ISBN_9786077654834_UAT_Fomix-Conacyt_Coordinadores_Dr_Roberto_Ochoa_y_Dr_Jorge_Lera
DNP, "Departamento Nacional de Planeación", 2019. [En línea]. Disponible en: https://colaboracion.dnp.gov.co/CDT/Prensa/PND-2018-2022-Interactivo.pdf
P. Parra, Interviewee, Entrevista Corporación Tierra SOS. 11 Febrero 2020
J. Fernandez, F. Pérez y L. Serrano, "Crisis económica, confianza y capital social2, junio 2015. [En línea]. Disponible en: https://www.fbbva.es/wp-content/uploads/2017/05/dat/DE_2015_IVIE_crisis_economica.pdf
M. Shiani, M. T. Mousavi y H. Zare, "The measurement of social capital in Tehran", Iranian Economic Review, vol. 21, nº 2, pp. 431-447, 2017
Función Pública, «Conozca TUPI, un exitoso modelo de transformación urbana para las ciudades colombianas,» 23 Agosto 2019. [En línea]. Available: https://www.funcionpublica.gov.co/-/conozca-tupi-un-exitoso-modelo-de-transformacion-urbana-para-las-ciudades-colombianas
EALDE, "EALDE Business School", 13 Marzo 2018. [Online]. Available: https://www.ealde.es/direccion-de-proyectos-metodologias/
S. Hernandez, F. C. y B. L, Metodología de la investigación, México: Mc Graw Hill Education, 2014
C. Bernal, Metodología de la Investigación, Bogotá: Pearson Educación, 2016
PMI, "PMI-Project Management Institute", 2020. [Online]. Available: https://americalatina.pmi.org/latam/AboutUS/HowPMIWorksIntheregion.aspx
Axelos, "Axelos Global Best Practice", 2017. [Online]. Available: https://www.axelos.com/best-practice-solutions/prince2/what-is-prince2
Argos, "Argos", Diciembre 2018. [En línea]. Available: Avances en la construcción de Parques del Río Medellín
G. d. Colombia, "Conozca TUPI, un exitoso modelo de transformación urban para las ciudades colombianas", 23 agosto 2019. [En línea]. Disponible en: https://www.funcionpublica.gov.co/-/conozca-tupi-un-exitoso-modelo-de-transformacion-urbana-para-las-ciudades-colombianas
Project Management Institute (PMI), A guide to the project management body ok knowledge, Pennsylvania: PMI, 2017
International Project Management Association, Project Excellence Baseline for achieving excellence in projects and programmes, vol. 1.0, Zurich: IPMA Project Excellence Baseline, 2016
AMB; Secretaría de Habitat; Grupo Orbis, Habitarte: Barrios con vida, color y arte, Bogotá: Alcaldía Mayor de Bogotá, 2018
PMI, A guide to the project management body ok knowledge, Pennsylvania: PMI, 2017
M. d. P. Parra, Compositor, Validación Mediante el juicio de Expertos. [Grabación de sonido]. 2020
IPMA, Project Excellence Baseline, Zurich: International Project Management Association, 2016
A project of Creative Architectural Social Economy is understood as part of this research, as one that uses architecture in a creative way within a vulnerable society, to generate urban improvement and a positive difference in the community, therefore, they have the objective of generating a favorable change in each community so that it can later reverse a similar effect in its territory. Considering the particularities of this type of projects, an investigation was carried out with the objective of determining the necessary practices for the management of Creative Architectural Economy projects to generate social capital in the community. This study was developed with the review of international project management benchmarks; in addition, a literary review was conducted on the management of social architectural creative economy projects; collection of information from interviews and surveys with experts who have participated in the formulation and management of this type of project in the city of Bogota (Colombia), and based on this, good management practices applied in economic projects were characterized creative architectural social executed in the district. As a result of the study, it was identified that change in the community is generated through the construction of a different perspective on how to lead these projects, which is generated by understanding that vulnerable communities have specific needs that must be considered throughout the life cycle of the project. The study concludes with the proposal of concrete practices for managers of these projects that facilitate community outreach and empowerment, through processes associated with communications management and stakeholder participation, whose implementation is differentiated according to the stages of the project.
The Creative Economy, "The Creative Economy", 2005. [Online]. Available: http://www.creativeeconomy.com/thebasics.htm
Related Companies, "Hudson Yards New York", 2020. [Online]. Available: https://www.hudsonyardsnewyork.com/about
BID, "Banco Interamericado de Desarrollo", Economía naranja: Innovaciones que no sabías que eran de América Latina y el Caribe, p. 32, 2017
W. Buitrago Ibañez y S. Martínez Quitián, "Elaboración de una guía metodológica de gerencia de proyectos de economía creativa arquitectónica para generar capital social en la comunidad", 2020
J. Cárdenas, Interviewee, Entrevista Grupo TUPI. 17 Octubre 2019
Secretaría Distrital del Hábitat, "Habitarte", [En línea]. Disponible en: https://www.habitatbogota.gov.co/pagina/habitarte
M. C. López Latorre, Bogotá, 2004
Ministerio de Cultura, "Economía Naranja", 2018. [En línea]. Disponible en: https://www.mincultura.gov.co/Economa%20Naranja/economianaranja.html
D. Hernández, "Las 8 razones por las que Bogotá es una capital cultural", 20 Noviembre 2019. [En línea]. Disponible en: https://bogota.gov.co/mi-ciudad/cultura-recreacion-y-deporte/bogota-una-capital-cultural
AMB, "Secretaría de Cultura, Recreación y Deporte", 2020. [En línea]. Disponible en: https://www.culturarecreacionydeporte.gov.co/es/bogotanitos/bogodatos/bogota-y-sus-localidades
SDP, AMB, "Revisión General: Plan de Ordenamiento Territoria. Diagnóstico POT Bogotá", Secretaría de Planeación, Bogotá, 2017
R. Ochoa y J. Lera, "Migración, remesas e inversión productiva: El capital social y desarrollo local", septiembre 2016. [En línea]. Disponible en: https://www.researchgate.net/publication/321870814_MIGRACION_REMESAS_E_INVERSION_PRODUCTIVA_EL_CAPITAL_SOCIAL_Y_DESARROLLO_LOCAL_ISBN_9786074028713_Plaza_y_Valdez_ISBN_9786077654834_UAT_Fomix-Conacyt_Coordinadores_Dr_Roberto_Ochoa_y_Dr_Jorge_Lera
DNP, "Departamento Nacional de Planeación", 2019. [En línea]. Disponible en: https://colaboracion.dnp.gov.co/CDT/Prensa/PND-2018-2022-Interactivo.pdf
P. Parra, Interviewee, Entrevista Corporación Tierra SOS. 11 Febrero 2020
J. Fernandez, F. Pérez y L. Serrano, "Crisis económica, confianza y capital social2, junio 2015. [En línea]. Disponible en: https://www.fbbva.es/wp-content/uploads/2017/05/dat/DE_2015_IVIE_crisis_economica.pdf
M. Shiani, M. T. Mousavi y H. Zare, "The measurement of social capital in Tehran", Iranian Economic Review, vol. 21, nº 2, pp. 431-447, 2017
Función Pública, «Conozca TUPI, un exitoso modelo de transformación urbana para las ciudades colombianas,» 23 Agosto 2019. [En línea]. Available: https://www.funcionpublica.gov.co/-/conozca-tupi-un-exitoso-modelo-de-transformacion-urbana-para-las-ciudades-colombianas
EALDE, "EALDE Business School", 13 Marzo 2018. [Online]. Available: https://www.ealde.es/direccion-de-proyectos-metodologias/
S. Hernandez, F. C. y B. L, Metodología de la investigación, México: Mc Graw Hill Education, 2014
C. Bernal, Metodología de la Investigación, Bogotá: Pearson Educación, 2016
PMI, "PMI-Project Management Institute", 2020. [Online]. Available: https://americalatina.pmi.org/latam/AboutUS/HowPMIWorksIntheregion.aspx
Axelos, "Axelos Global Best Practice", 2017. [Online]. Available: https://www.axelos.com/best-practice-solutions/prince2/what-is-prince2
Argos, "Argos", Diciembre 2018. [En línea]. Available: Avances en la construcción de Parques del Río Medellín
G. d. Colombia, "Conozca TUPI, un exitoso modelo de transformación urban para las ciudades colombianas", 23 agosto 2019. [En línea]. Disponible en: https://www.funcionpublica.gov.co/-/conozca-tupi-un-exitoso-modelo-de-transformacion-urbana-para-las-ciudades-colombianas
Project Management Institute (PMI), A guide to the project management body ok knowledge, Pennsylvania: PMI, 2017
International Project Management Association, Project Excellence Baseline for achieving excellence in projects and programmes, vol. 1.0, Zurich: IPMA Project Excellence Baseline, 2016
AMB; Secretaría de Habitat; Grupo Orbis, Habitarte: Barrios con vida, color y arte, Bogotá: Alcaldía Mayor de Bogotá, 2018
PMI, A guide to the project management body ok knowledge, Pennsylvania: PMI, 2017
M. d. P. Parra, Compositor, Validación Mediante el juicio de Expertos. [Grabación de sonido]. 2020
IPMA, Project Excellence Baseline, Zurich: International Project Management Association, 2016